Behavioral biases could be costly

Sources: © 2023 – Morningstar Direct, All Rights Reserved1, and Wells Fargo Investment Institute. Data from December 31, 2001 to December 31, 2023. Indexed to 100 as of December 31, 2001. The top-performer blend allocates 100% in the current year to the top performing asset class of the previous year. The bottom-performer blend allocates 100% in the current year to the bottom performing asset class of the previous year. Performance results for Moderate Growth and Income Liquid and the top and bottom performer blends are calculated using blended index returns. Moderate Growth & Income allocation is dynamic and changes as needed with adjustments to the strategic allocations. Index return information is provided for illustrative purposes only. Index returns do not represent investment performance or the results of actual trading. Index returns represent general market results, assume the reinvestment of dividends and other distributions and do not reflect deduction for fees, expenses or taxes applicable to an actual investment. Past performance is no guarantee of future results. Unlike most asset class Indexes, HFR Index returns reflect deduction for fees. Because the HFR Indexes are calculated based on information that is voluntarily provided actual returns may be lower than those reported. An index is unmanaged and not available for direct investment. See “Index Definitions and Asset Class Risk Disclosures” link above for blended index compositions, risks and index definitions.

Diversification strategies do not guarantee investment returns or eliminate the risk of loss.

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Key Takeaways

  • Chasing the previous year’s top-performing asset class or worst-performing investment is a strategy that some investors have tended to follow.
  • We have found that following the best-performing asset class (hot hand fallacy) and worst-performing investment (gambler’s fallacy) did not result in better performance than a diversified allocation.